April 8, 2010
With any conference, I try to bring back several learning moments, tidbits
or other helpful information to positively impact me professionally or personally. So, here is a brief list of those items:
9:05 am cdt
As a word smith, I focused on powerful or colorful
phrases that Nex-Tech might be able to use for future ad campaigns, such as “Expert on Demand” (wow, this really
sums up what we are all about in my department!); and “Link in the Chain” to describe Nex-Tech being that bridge
or “link” between the equipment and the application of the technology itself.
Another marketing campaign idea
to pass along to our Marketing Team is a “March Madness” spin; since the first day of the tournament is the lowest
productive day at an office and a huge strain on the network (since people are video streaming the game or researching scores/stats
online), Nex-Tech should promote a content filtering program to better manage your network so the “Madness” doesn’t
spread into the work day.
· Propose three new ventures for our group: Total Communicate (a unified communications
solution); Total Berry (a BlackBerry server/handset solution); and Total Video (a Polycom solution for a managed video service).
For those of you not familiar with my work role specifically, here are some other observations
from the conference in general:
· If you are touting your business as an expert or one working with Fortune 500
companies, make sure your presentation isn’t full of typos. (Wow, I was amazed at how many errors were displayed on
the big screen by “professionals.”) Heck, this advice works well for any business and any professional regardless
of company size or industry.
· One company referred to Savannah, GA (population 330,000) as mid-sized. Funny,
we call that a majorly-big-time city in Kansas.
· It’s very evident in the technology field to pick out
those who work in Sales and those who work in Technical – very evident.
Of the approximately 200 people attending the event, I only
saw three other women not associated with the host business. All of them, including me, are in Sales or Marketing.
April 7, 2010
[Editor’s note: I wrote this while at the conference
but since I didn’t want to pay for the Internet connection at the hotel, this was posted after returning home.] Today, I am in sunny Irvine, California, about 15 minutes
from the beach, and it is a beautiful spring day. I’m staying at a fantastic Marriott Hotel amid palm trees, flowers
and green lawns – quite a stretch from the just-starting-to-thaw plains of Kansas. Most likely the drive to and from
the airport is probably the extent of my sightseeing (with the exception of my hotel window view), because this quick two-day
trip is for business purposes only.
9:44 pm cdt
Yet as conferences go, this one is tops. From the flight to the accommodations to the food, I am extremely impressed. Our
host, a vendor who believes in rewarding its partners, provided this all-expenses-paid learning excursion for me and a coworker.
Throughout my professional career, I have never seen businesses “court” another business like vendors do my employer.
Not only does this astound me, I’m proud to work for a company that the industry respects, admires and values in such
a visible manner.
Now, if I
could just sneak in a bit of time to work on my tan.
April 5, 2010
Doctor knows best!
Remember the lunch I shared with my son at his school? Well after eating, I decided to tag along as the teacher herded the
youngsters into the classroom to read the beloved book "Green Eggs and Ham." The kids knew it so well; they were
parroting the teacher as she read (just picture 23 chirps of "Sam-I-am" in unison!) The kids loved the book and
I enjoyed watching their rapt wide-eyed faces as they leaned on every word.
4:48 pm cdt
I, too, have enjoyed snuggling with
my son fresh from a bath, reading this book for his nighttime ritual. I also remember the hilarious monologue given by Rev.
Jesse Jackson as he performed a dramatic reading on SNL. In all of my experiences with this particular literature,
I have narrowly viewed it as a book encouraging children of all ages to try and be open to new things and ideas. As the book
suggests, you never know, you might just like it!
Yet, while balancing my tush on a way-to-small-for-me chair,
a new reality struck me. Is this not the ultimate sales guide? Sam-I-am never gives up even though he is met with hostility
and excuse after excuse, nor does he take anything personally. Instead, he keeps trying to explore new possibilities to open
the eyes of a stubborn and not-so-willing customer. In the end, Sam's perseverance pays off. Say, I do like that Dr. Seuss,
April 4, 2010
11:32 pm cdt
Through the years, Easter has become my favorite holiday, with the blending of Christianity rebirth and that of Spring.
My soul and my heart fill with a hope and excitement for a chance at new beginnings (whether this means a new lawn, a new
garden or a new outlook!).
For me, Easter symbolizes the definition of Christianity, faith and spirituality.
It is because of Easter, and the belief in something more, something better, that I cling to during times of trouble,
sorrow, despair or fear. This foundation of hope provides me comfort and peace, especially when I think of loved ones who
aren't with us anymore, such as grandparents, family and friends. My heart goes out especially to Aunt Mary, Doug, Krista,
Michelle and their families as they spend this first Easter without Uncle Art. I can't help but smile whenever I think of
Uncle Art and what a fun place Heaven must be now with him sharing his laughter, smiles and practical jokes with the
Whether those reading this blog are my friends, family or strangers, peace be with you on this Easter
day and for many days to come.